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Just Briefly

Other than black and nude, what do you think the top selling colour is for a bra?


March 11, 2022

ProductsHealth & Beauty

Lingerie ads have conditioned us to believe that Red is the third colour featured in everyone’s lingerie drawer.

Is that true? No.

The third best-selling colour is actually a range of hues, all centred around… BLUE.

From pastel blue to deep navy or a sway towards vibrant teal –
– there’s a tone of blue to suit everyone: in cool, warm, or neutral shades.

Blue bra collection

We invite you to have a look! x

As always, please get in touch if you would like help with sizing or style recommendations.

View all Blue styles

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